TikTok Growth Hacks That Actually Work in 2025

TikTok is a social media platform that has almost one Billion unique monthly visits. Despite this number, TikTok is still relatively new for organic and paid marketing compared to other platforms. 

Thus, this is a perfect opportunity for your brand to take advantage of and increase its presence. However, with immense competition and ever-changing algorithms, staying visible and driving engagement on this platform will take more than good content and luck. 

Therefore, there is a need to implement an effective TikTok growth hack to help you go viral, stay ahead of the competition curve, and build your loyal follower base. Let's look at some brilliant hacks in this article to increase your TikTok presence and help you grow.

What Are The Best TikTok Growth Hacks For 2025?

TikTok is becoming a non-negotiable platform for brands and creators, so you need the best growth hacks to become viral. Below are the top ten TikTok growth hacks for beginners and experienced people to boost views and grow your followers.

1. Start Your Video With A Hook

The most significant way to succeed on TikTok is to create content that stops your audience mid-scroll. If you cannot attract them in the first three seconds, they will swipe past your content. 

So, it is recommended that you start with an attention-grabbing hook, like a quirky visual, a question, a catchy sound, or a trend. Doing so will pull followers to your account and help enhance its online visibility, leading to growth.

2. Create Behind-The-Scenes Content

People like to see videos about how things are done or created, so why not show them how you brainstorm ideas, create your products, or manage your workflows? For example, you could make a film demonstrating how to prepare for a product launch. This TikTok content strategy will help build your audience’s curiosity and waiting for the final product video.

3. Create Engaging Content

The TikTok platform prefers brief videos, as people tend to engage with information that fits within 15 to 60 seconds more effectively. When creating videos, include storytelling and humor, as these will help grab the audience's attention within the first few seconds.    

Use TikTok editing tools to add effects and reduce the video length. Videos edited within the app are given more preference and favored by TikTok’s algorithms. Add relevant and popular Tiktok hashtags to your content that align with your following and brand. As it is an excellent TikTok hashtag strategy can broaden your reach and attract a highly engaged TikTok community.

4. Post When Your Audience Is Online

Before creating a TikTok posting schedule, you need to determine the precise demographic characteristics of your target audience, including their age and location data. Then, you need to analyze when your audience is most active to decide which posting slots work best—the morning or the evening.        

The timing to get more views on TikTok video content generally varies for each content creator. According to a report, the best date and time to post content is 8 p.m. Sunday, 4 p.m. Tuesday, and 5 p.m. Wednesday. However, you must experiment with different posting times for your brand’s content to determine which generates the best results.

5. Respond To Viral Music Trends

An excellent way to instantly gain your followers' attention on TikTok is to respond to viral music TikTok trends. When your post contains such media elements, your TikTok video will be pushed to viewers who enjoy watching content with specific viral sounds.   

Reacting to new audio effects and viral visual trends on TikTok can increase the popularity of your content, creating more opportunities for it to engage with users and gain followers.

6. Go For A Duet

Duet on TikTok is an excellent way of sharing a split screen with a different video, either yours or that of another creator. You will use half of the screen, and based on the video, you can either review the product, sing along, or speak funny dialogue. 

The best part is that you can use viral TikTok content that is already popular, resulting in more views on your video. Go for a duet with your followers where you can showcase your products and give them a chance to win freebies. This win-win situation is one of the simplest yet powerful TikTok growth tactics for reaching a broader audience and promoting your brand.

7. Build A TikTok Community

TikTok algorithms prefer creators who continuously interact with their followers. Always focus on your audience through appreciation to develop brand loyalty while raising your online presence. Some TikTok engagement strategies include answering follower comments, requesting their feedback, and using Q&A posts and polls.   

8. Experiment With New Features

TikTok is about trying new ideas and features to determine which is best for your audience and niche. Using emerging tools as a "beta" user may help increase the amount of interaction with your material. 

In particular, when you post a video, TikTok shows the tools and features you used to modify it, attracting its algorithms. It is a good idea to keep an eye on the latest features and use them to gain more presence.

9. Post Your Content Frequently

As with any other social media network, success on TikTok requires consistent effort for your profile to thrive. Your goal should be to continue reaching out for interaction since avoiding contact with your audience will make them forget you and your content.    

However, justifying consistency is challenging, and it may take time to determine how often you must post, depending on your targeted audience. Creating a schedule, such as posting two to three times a week, is realistic and also one of the excellent TikTok marketing tips for getting more followers.

10. Gather And Share User-Generated Content

Making sales or engaging your customers is one step in learning how to grow on TikTok. To see yourself grow on the platform, you must build authenticity and a connection with your followers. 

User-provided content (UGC), such as videos, written reviews, ratings, and testimonials, is the most effective method for growing your TikTok follower base. UGC is a goldmine that attracts more customers and followers than your brand-made content.  

Ask your followers to review your products and offer them giveaways in return. Then, showcase this UGC on your TikTok account to engage and inspire more people. This is among the best tips for increasing TikTok followers and building a loyal community.

Why Do You Need A TikTok Growth Strategy

A TikTok growth strategy supports your brand expansion per your marketing targets and needs. You need these TikTok growth tips to:

• Organic Traffic—If you use the right approach and contact, the platform’s algorithms can push your content to a wider audience, helping your profile receive more visitor traffic.   

• More Leads—When your content reaches a wider audience, you will start getting more followers or potential customers who may be interested in your brand.

• Enhanced Visibility - Gaining more followers can also help your brand become more visible and boost the likelihood that it will appear on TikTok's For You page. 

• Improve Content Consistency—With effective TikTok marketing strategies, you can plan ahead and ensure you post content regularly. This will favor the platform’s algorithm, making your profile relevant to like-minded people.

• Better Engagement—Developing these strategies will help you tailor the content according to your audience’s likes and latest trends, which will assist in boosting comments, likes, shares, and follower growth.

• Support Data-Driven Decision Making—Your TikTok growth strategy will be directly linked with your account’s performance, allowing you to understand what is working and what is not and modify your approach.

Conclusion

After you have identified the right TikTok marketing strategies that will work for you, such as using UGC content, experimenting with different features, collaborating with influencers, etc, the next step is consistency in your execution. 

You can implement these techniques through a well-planned content calendar, track your performance using in-app analytics, and refine your approach when required. The key to actual growth is experimenting, learning, and evolving as per your audience and the latest trends.

Further, you can take assistance from Thunderclap's buy TikTok followers to elevate your TikTok presence.